Be the Expert Readers Trust
Bylined articles published on high-authority publications, positioning you or your founders as the voice of your industry, in editorial format, not advertising.
Expertise, published under your name
A contributor post is an article written by an expert and published on a respected publication, usually in the opinion, insights or contributor section. Unlike a press release, it doesn’t announce news. It shares knowledge.
That’s what makes it powerful. Readers see useful ideas from a named person, published by a site they already trust. Over time, a series of contributor posts turns a founder into a recognised voice, and gives search engines and AI systems strong signals about who the expert in a field is.
- Personal authorityBuild the reputation of your founders and leaders, not just the company.
- Evergreen valueGood insight articles stay relevant and keep being read for years.
- Credible backlinksContextual links from authoritative domains support your SEO.
- AI entity signalsConsistent bylines help AI assistants connect your name to your topic.
Contributor Post vs Press Release
Both are useful, but they do different jobs.
| Press Release | Premium Contributor Post | |
|---|---|---|
| Purpose | Announce news | Share expertise & opinion |
| Voice | Company, third person | Individual author, first person |
| Format | News format with boilerplate | Editorial article or column |
| Shelf life | Strongest around the announcement | Evergreen, read long after publishing |
| Builds | Company visibility | Personal & brand authority |
| Best for | Launches, funding, partnerships | Thought leadership & trust |
Articles That Get Published
Editors want useful, original perspectives. These angles work well.
Industry Predictions
Where your market is heading over the next few years, and why.
How-To Guides
Practical advice drawn from your own experience.
Opinion & Debate
A clear, reasoned stance on an issue in your industry.
Lessons Learned
Honest stories of what worked and what didn’t.
Data & Insights
Original analysis, surveys or research findings.
Leadership
Perspectives on building teams, culture and companies.
From Idea to Byline
Expert Interview
A short call or questionnaire to capture your ideas and voice.
Angle & Outline
We propose a topic and structure for your approval.
Writing & Review
We write the article; you edit until it sounds like you.
Publication
The article is published with your byline and bio.
Why our contributor posts get accepted
Premium publications reject content that reads like an advert. Our articles are written to meet editorial standards first, so they’re published and read.
- Original, useful ideas, not sales copy
- No excessive links or keyword stuffing
- Facts and claims that can be verified
- A natural, human voice that matches yours
- Author bios that are accurate and credible
Frequently Asked Questions
Who is named as the author?
You, or the executive you choose. The article is published under that person’s byline, with a short bio.
Do I have to write the article myself?
No. We interview you and write the article in your voice. You review and approve it before submission.
Can I include a link to my website?
Most publications allow a link in the author bio, and some allow a relevant contextual link in the article. We follow each site’s rules.
Is a contributor post labelled as sponsored?
Some publications label contributed or partner content. We’ll tell you how each outlet presents articles before you choose.
How long does publication take?
Usually 1–3 weeks from approval, depending on the publication’s editorial schedule.
Can I publish a regular series?
Yes. A monthly or quarterly series is the most effective way to build lasting authority.
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Share Your Expertise With the World
Tell us your area of expertise and we’ll suggest topics and publications.